ABOUT BACKTOBLU
Liburnia Maritime Agency launched BACKTOBLU foremost to raise awareness, thus encourage behavioural change towards the environment. The initiative aims to alter consciousness towards environmental issues by informing, educating and engaging audience to action.
Bringing the issue of environment pollution to the forefront, we’ll inspire behavioural change through





CLOTHING BRAND
BACKTOBLU, the environmental awareness initiative and a part of Liburnia’s Corporate Social Responsibility program has become even more – a Brand.
Led by the idea to start a brand, we have launched the design and the production of organic cotton clothing and accessories such as t- shirts, hoodies and bags. The goal is to help and support local environmental organisations donating 100% of profits from sales of our products.
PROJECTS
BACKTOBLU
• Vision •
Behavioural change towards environment
BACKTOBLU
• Mission •
Inform, educate audience & inspire to change consumer behaviour
BACKTOBLU
• Goal •
Engage individuals, companies & institutions to be a part of BACKTOBLU and raise awareness on pollution.

MARINE POLLUTION
Being a part of the maritime industry, which has a major impact on environmental pollution, carries certain responsibilities and make us strive to spread consciousness and foster solutions to prevent further development of adverse effects on humans and the environment...
FACTS ABOUT PLASTIC POLLUTION
Today it’s impossible to escape plastic in our everyday live, and plastic is literally in our hands all day long.
Coffee in plastic cup, the fruit in plastic packaging, salad in plastic case, yoghurt in plastic cup all together in the plastic bag.
We think anyone can relate...
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